Our Process
A Clear Process. A Stronger Campaign.
Five stages that take a project from first conversation to measured, refined results.
Discover
Understand the project.
We learn about your organisation, audience, objectives, timelines and any existing material. For events, this includes format, dates, nominees or delegates and sponsors.
- Requirement discussion
- Audience and goal mapping
- Review of existing assets
In detail
Stage by Stage
Discover
We learn about your organisation, audience, objectives, timelines and any existing material. For events, this includes format, dates, nominees or delegates and sponsors.
- Requirement discussion
- Audience and goal mapping
- Review of existing assets
Strategise
We propose a campaign approach: channels, messaging, creative direction, timelines and responsibilities — shared with you for review and approval.
- Channel and message plan
- Creative direction
- Timeline and milestones
Create
Our team produces the creatives, copy, landing pages, photo and video content needed for the plan, with review rounds built in.
- Creatives and copy
- Landing pages and forms
- Photo and video production
Launch
Approved campaigns go live, events are coordinated and communications are sent on schedule — with clear updates throughout.
- Campaign launch
- Event coordination
- Communication schedules
Optimise
We review activity and performance, share transparent reports and refine targeting, creatives and messaging where it will help.
- Performance review
- Transparent reporting
- Refinement and next steps
Start a conversation
Ready to Begin With Discovery?
Tell us about your project and we'll start the conversation.